2013-08-07

Taroko Fiber (1432) actively transformed the layout of commercial real estate, and yesterday (6) announced its first development project in Kaohsiung “Taroko Caoya Road”; Xie Guodong, Executive Vice President of Taroko, pointed out that the first phase will invest 4 billion yuan, adopt a low-density development concept, target young families who focus on life and leisure, and combine shopping, leisure, dining, sports, go-kart racing and amusement parks to create “the most fun shopping center in Asia”.
The base area of Taroko Caoya Road is 26.306 pyeong, and the floor area of the commercial building is expected to be about 30,600 0 pyeong, with retail accounting for 47%, catering 27.7%, and entertainment 25.3% (excluding the use area of Suzuka Circuit Park).
In order to develop this case, Daluge established 100% shareholding Daluge Development, and hired Cai Mingzhang, who was the deputy general manager of the real estate investment department of AIG and the director of the development department of TESCO (Tesco) as the chairman of the board; and Guo Darui, who worked in Taimao Shopping Center for 16 years, as managing director.
Choi Mingzhang said that through the relevant enterprises of Da Lu Ge, which has accumulated business results in the leisure and entertainment industry such as baseball and softball ring, go-kart and love park for a long time, coupled with the excellent experience of the management team in department stores and shopping center operations, Da Lu Ge will be committed to developing “sports/themed entertainment shopping malls” and will be the most capable of providing highly differentiated “shopping and entertainment solutions” in Asia.
Guo Darui said that Taroko Caoya Road will be different from the common all-industry business model of general large department stores. The business model of “leisure and entertainment”, “catering” and “shopping” will be emphasized.
At present, Caoya Road has successfully completed the investment promotion of the main store, and successfully passed the urban design review and traffic impact assessment at the end of July, and is expected to start construction in the first quarter of next year, and the whole project will be ready for operation in the fourth quarter of 2015.
Hsieh, Kuo-Tong said that in the future, the operation territory will also be expanded to the two sides of the strait and three places, and he hopes to transform into an international professional commercial real estate management brand. The board of directors of Taroko has approved a capital increase plan of 40 million shares, which is expected to be completed before the end of the year.

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